You’ve Got Two More Weeks to Win a FREE CMA Membership (by Drawing us a Cover)!

Hey! Remember when we said you could win a FREE One-Year Membership to CMA by drawing us a book cover? You still can! Because you lovely, talented people have been sending us such wonderful things (you should be proud of yourselves for being so talented!), we’ve decided to extend our deadline to Monday, December 8! … Continue reading You’ve Got Two More Weeks to Win a FREE CMA Membership (by Drawing us a Cover)!

Want to win a FREE One-Year Membership to CMA? Draw us a book cover.

No, seriously. Remember that book 20 of us are writing (and 4 of us crazy people are editing)? It’s almost done! And we need a cover! That’s where you come in. We need YOU to make one for us. Yes, YOU. Unless you’re already in the Writers Group (in which case, pass this on to your … Continue reading Want to win a FREE One-Year Membership to CMA? Draw us a book cover.

CMA Event: The How-To’s of Marketing to Children

You’ve got a great kids product. You’ve tested it with kids who aren’t your own and you’re sure that parents understand – and love – the value it adds to their lives. So how the heck do you get them to buy it? Ask Linnette! That’s where Linette Attai (PlayWell LLC) comes in. She’s spent … Continue reading CMA Event: The How-To’s of Marketing to Children

CMA Event Recap: Red Chair Series – Andrew Beecham, former Sprout SVP of Programming

Sometimes, seizing your destiny involves making the best of every opportunity that comes your way. Sometimes, it involves McDonalds. In Andrew Beecham’s case, it involves both. That's why he looks so happy Sitting opposite Amy Friedman in her beloved red chairs, he spoke to an enormous room full of people on Tuesday 16. And, being British, … Continue reading CMA Event Recap: Red Chair Series – Andrew Beecham, former Sprout SVP of Programming

CMA Event: Dice, Digits, and Dreams

Games are old hat to me. I bust out this card game at Starbucks, I used to be a gaming blogger, and I helped promote this. While the trend of gamification in all aspects of children’s media may be new, the principles and rules of gaming are in my blood. But that’s not true of … Continue reading CMA Event: Dice, Digits, and Dreams

CMA Event: Problem Solving with “Peg + Cat”

Question: How long does it take an animated show to go from script to screen? Answer: 1 episode delivered every 2 weeks + a 33 week production cycle = Peg + Cat. Creators Billy Aronson and Jennifer Oxley spoke to CMA members in New York and Boston (thanks to our first ever live stream!) on … Continue reading CMA Event: Problem Solving with “Peg + Cat”