Saving the World with Erica Branch-Ridley

For the second writers workshop of the new year we sat down with Erica Branch-Ridley, the Assistant Vice President for Platform Innovations at Sesame Workshop.  Sound fancy?  Is fancy.  Erica got her start as a musical theatre major. She worked on 48 Hours (the news show not the Murphy/Nolte powerhouse movie) as Dan Rather’s assistant, …

I-View, You-View, We all Love to Co-View

For this event, the lovely folks at the Joan Ganz Cooney Center invited us in for some insight into their report The New Co-Viewing:  designing for learning through joint media engagement. Our panelists included producer Heather Tilert, Assistant VP of Platform Innovations at Sesame Workshop Erica Branch-Ridley, Director of the Center of Children and Technology …